Abercrombie & Fitch brand advantages

Abercrombie & Fitch is an iconic American clothing brand for men, women, adolescents and children. Style – casual, quality – higher than any praise, prices – affordable for students. The brand is familiar even to those who are far from the fashion world, because it literally represents American fashion and is one of its founders. Now Abercrombie & Fitch is one of the most successful global brands and, perhaps, one of the most difficult for interaction online stores in the U.S.. You can also get discount cards at https://giftcards-market.com/downloads/abercrombie-fitch-gift-card/.

Brand History

Everything started in full accordance with the maxim “a big deal starts with a little inconvenience”. In 1892, engineer and owner of several mines David Abercrombie, an avid fisherman and traveler, felt uncomfortable because he could not buy good clothes suitable for his hobby. Then Abercrombie opened a factory of quality clothing for sports and travel and a store in New York. Thus began the great American style of casual, which best suited the national spirit of Americans – free, light, energetic and independent. Since American fashion as such was not present at the end of the 19th century, David Abercrombie created it at the same time.

The clothes sewn by the Abercrombie factory immediately gathered an army of admirers, one of whom – the successful New York lawyer Ezra Fitch – asked Abercrombie to be his companions. Nobody gave up money yet, so in 1900 the brand was renamed Abercrombie & Fitch. At the same time, the logo of the brand became moose – a calm and statuesque animal, which Americans then often met during country holidays. After 9 years, David Abercrombie got bored from traveling and sold his business share to his partner. However, Abercrombie & Fitch was not stopped.

For 100 years the company has changed assortment many times – sold sports equipment, weapons, board games, flasks for travelers, clothing and equipment for tennis, golf and polo. But in the end everything returned to where the brand started – to the production of stylish and comfortable clothes in the style of casual. In the 21st century, in the brand stores of Abercrombie & Fitch customers are standing in line just as it was at the turn of the 19th-20th centuries.

Quality of Abercrombie & Fitch clothes

Quality is synonymous with Abercrombie. No matter where the company sews its garments – in India, China, the U.S. or Mexico – the quality requirements for the fabrics, cut and sewing are always high. As a result, those who at least once bought an authentic Abercrombie, then buy it again at the first opportunity. The whole line of the brand – from swimwear and flip-flops to down jackets and leather jackets – is made of excellent materials and has a very high strength limit. Even after a couple of years, the thing from Abercrombie & Fitch looks like new regardless of the number of washings and the intensity of the wear. If it is not Chinese fake. Oh, in China adore Abercrombie to such an extent that they are constantly trying to not just copy it, but to improve and decorate it, which sometimes shocks a lot of fans of the brand from other countries. First of all, it concerns hoodie – one of the flagship models of Abercrombie.

Safety policy of Abercrombie & Fitch The Abercrombie & Fitch brand builds its sales policy on the principles of brand protection policy, that is, it trades only through its own offline stores, does not sell franchises, does not work with distributors, does not transfer its collections to stock centers and outlets. You can buy more interesting sports goods with the help of a gift card of another famous store https://giftcards-market.com/downloads/dick-s-sporting-goods-egift-card/